Talent Acquisition vs. Recruitment 

The term talent acquisition is often used interchangeably with recruiting. But are they really the same? 

Talent acquisition vs. recruitment 

Recruiting is actually considered as a subset of talent acquisition, and includes the activities of sourcing, screening, interviewing, assessing, selecting, and hiring. While talent acquisitions might include all these recruiting purposes, and some more such as follows: 

• recruitment strategy and planning

• process excellence

• marketing and social media

• employment brand

• sourcing channels and models

• candidate assessment centers and psychometrics

• talent communities

• technology

• data and analytics

• targeted hiring, design, and onboarding

Moreover, for some, talent acquisition can be broader which includes recruitment planning, succession planning, and building talent pipelines. 

See also: Measuring and Evaluating Recruitment Results 

Which one is better? 

There are cases where a traditional recruitment strategy might work for employers, but data has shown that a majority of recruiters struggle to get the best people to fill their vacancies. Talent acquisition goes far beyond the mere tactical approach of recruitment. Similar to the process of learning how to be a good manager, learning how to implement a talent acquisition is about coming to understand the true value of employees. 

In short, if employers want to focus on their efforts to generate better return on investment, then factoring cost, time and results is important. Therefore, talent acquisition is the right strategy to use in their hiring strategy. 

However, talent acquisition could be a costly investment which encourages employers to cut corners and see recruitment as a mechanical process that never changes. At Talentvis, we are not only helping employers in their recruitment and hiring process but also give our full effort to help match and get the right talents to fill each role. We are passionate recruiters placed all over Asia to help businesses invest better in their employment strategy. If you are keen to collaborate, call us today! 

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